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Jay Z back on tour...


Guest Low Roller

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he has stopped mentioning kristal in his rhymes too i read this morning. and stopped serving it in his clubs in NYC, something like the champayne company doesnt want to be associated with rappers anymore, jayz says thats racist, and has since stopped using that word.

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Guest Low Roller

Yeah, that's just a ridiculous, yet well-timed, publicity stunt on his end.

What actually happened was the owner of Cristal champagne was asked what he thought of the champagne being directly associated with the bling lifestyle, and he said, tongue-in-cheek, that the other champagne companies probably wouldn't mind being associated with the lifestyle either.

Jay-Z took that as implying that Cristal wanted to disassociate itself from the bling-infused image, and made a big stink about boycotting the brand which was picked up by the Asssociated Press.

Then he announced his tour four days later.

That's the kind of marketing savvy that bands are lacking nowadays.

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