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grateful dead and phish on Modern Family


Big Wooly Mammoth

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Here's the quote:

Phil: I use minimonic devices. Like the other day I met this guy named Karl. Now, I might forget that name, but he was wearing a Grateful Dead t-shirt. What's a band like The Grateful Dead? Phish. Where do fish live? The ocean. What else lives in the ocean? Coral. Hello Karrrrrrl!

Claire: I think it is mnemonic.

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From wiki:

A mnemonic device (pronounced /nɨˈmɒnɨk/[1]) is a mind memory and/or learning aid. Commonly, mnemonics are verbal—such as a very short poem or a special word used to help a person remember something—but may be visual, kinesthetic or auditory. Mnemonics rely on associations between easy-to-remember constructs which can be related back to the data that is to be remembered. This is based on the principle that the typical human mind much more easily remembers spatial, personal, surprising, sexual, humorous or otherwise meaningful information than arbitrary sequences.

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