ding ding ding!
I mean, when I say "DIY" I don't really mean it's the musician's job to do EVERYTHING. A band needs a manager - but it's not ideally anymore Joe Schmo from the William Morris Agency who just takes on a band like a lawyer does a file. No, it would be the buddy, the person who believes, who will sleep on the same floors and travel in the same beat up van and doesn't care.
I'm just saying the wholepremise of breaking into the music business seems, to me, to have turned from vertical access to a horizontal model. What even is the pay off in getting a deal with a major label anymore?